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The Maverick Principle By Dean Cortez

As a confident guy, you should be fitting women into your schedule, not the other way around.

Don’t be easy to pin down. This places you in a category of men she isn’t used to dealing with, and it reverses the traditional rules of courtship: normally, women are the ones who play “hard to get” and make it difficult for men to schedule plans with them.

As a successful, confident, you are the one who is occupied with other things, and you see women on your terms.

In today’s dating world, this sets you apart as a true maverick.

Most guys will hang on the phone for as long as she was wants to talk, even if it means listening to her complain about her sex life with her ex-boyfriend for an hour. Whenever she’s free, these guys will put everything else aside to talk to her, or spend time with her.

Women grow bored with this type of man. If he’s always available, it’s a sign that he has nothing else going on his life, and that no other women are interested in him. Women are intrigued by a man who is a hot commodity, not a guy who is free any time she is available.

So instead of immediately accepting her offer the next time she invites you to hang out, create I.O.U.’s. (This is a kick-ass Mack Tactics technique that I fully explain in the “Ultimate Edition” book, available at Mack Tactics.)

When a girl calls this type of guy to say “me and my friends are going to the bar tonight, do you want to meet up later?”, he won’t commit right away. Even if he has no plans this evening, he’ll project the image of a busy guy.

He’ll say “I have some people I need to see (or some business I need to handle), but maybe later I can make an appearance.” (I love that phrase, “make an appearance.” It makes you sound like a celebrity who will be gracing them with your presence.)

Then, he may choose to not show up at all. He’ll tell her the next day “Sorry, something came up.” (He won’t offer an explanation.) This only increases his allure and the sense that he is a “commodity.” The next time they do hang out, she’s going to make an extra effort to entice him. She knows he is in demand, and she won’t want to let him slip through her fingers.

Again, you are turning the tables. Normally, on a date, it’s the guy who is eagerly trying to impress the woman and “score points” with her. When a woman is on a date with you, she is the one trying to score points and capitalize on a limited window of opportunity.

A very important note before we move on: when you do meet up with a girl—whether it’s for a date, or you’re meeting her and her friends at a club—I’m not suggesting that you should act arrogant or aloof, like you’ve got somewhere more important to be. When you are not with her and she wants to see you, you’ve got to play a little bit “hard to get.”

But when you are with her, you must be completely focused on her. You’re totally attentive and “in the moment.” This makes her even MORE eager to see you again, because you make her feel special. But it’s always going to be on your terms, on your schedule.

Also, women tend to be flaky and be late to appointments, but you should always be punctual.

Your time is precious, and if she makes a habit of showing up late to meet you, you’ve got to call her on it. Most guys will act like it’s no big deal when she shows up at the restaurant 20 minutes late: “Oh, don’t worry about, it’s fine…”

Instead, you should call her on it: “Wow, this is the second time you’ve been late to meet me. What’s up with that?”

Say it with a smile—you don’t want to sound pissed—but make sure she gets the message: you’re not cool with people showing up 20 minutes late to an appointment with you. And you’re not going the typical spineless-nice guy route and excusing her behavior.

After she babbles her apology and explains her lateness, switch gears and move onto a fun topic. Just make sure that seed is planted in her mind: your time is valuable, and must be respected. By showing up late, she tested you — and you passed with flying colors.

Be A Leader

The older men I’ve observed, who have tremendous success with younger women, understand how to be a leader. When he goes out for a meal, he knows what he likes to eat, and he has a list of favorite restaurants around town.

He knows which movies are playing, and the one he wants to see. He has his favorite clubs and bars, and when he shows up, a bartender or a waitress will always welcome him by name.

And when he arranges a date with a woman, he doesn’t ask her opinion on where they should go. His plan is mapped out. She gets to come along for the ride.

Weak Move: “So what do you feel like doing tonight?”

Strong Move: “I’ll pick you up at eight, we’re going to have some fun. Wear something sexy.”

(This is an excellent Tactic. Tell her what to wear. You don’t need to be specific; just say “wear something sexy.” She’ll be thinking about you, and winning your approval, for the entire two hours it takes her to select her outfit and get ready.)

Women respect, and follow, a man who leads. As a man, this is part of your masculine duty. It is expected of you. When men defer to women and don’t want to make decisions, women grow irritated with them because they’re being forced to play the masculine role in the relationship, and this is not natural.

Look at all the pathetic married guys who constantly give in to their wives’ demands, and let them run the show. Do their wives appreciate it? Hell no! It makes them henpeck their husbands even worse. Because women, contrary to how they might act, don’t want to be the “boss” all the time. They’re wishing their man would show a backbone and behave like an Alpha Male.

 When it’s time to schedule a date, figure out in advance where you want to take her, so that you never appear unsure. Project an air of self-assuredness at all times. As long as you lead, and keep them interested in the “challenge,” women will follow…into your bedroom, and beyond.


Inside the Mind of A Beautiful (But Insecure) Younger Woman By Christian Hudson

Beautiful women particularly the younger ones, who are the object of every guy’s attention when they’re dressed to kill and out socializing often have deep insecurities that you wouldn’t suspect. If you’ve ever been “gamed” by a girl who was hot with you one day, and cold the next, you probably know what I mean.

An important aspect of dating younger women is knowing how to recognize the warning signs of an insecure girl who just isn’t ready to date a man of your caliber. This is when true confidence comes into play having enough of it to hit the “eject” button and bail out of a bad relationship, knowing that you’ve got the skills and confidence to find someone more deserving of you.

Let’s take a journey into the mind of a hot but deeply insecure younger woman to see what’s really going on, and how she games the men in her life.

The hot girl in question is a composite of three girls I’ve known, and we’ll call her Sarah. Every girl has a little bit of Sarah in them; this composite we’re drawing is simply the most extreme iteration of it. Here’s the backstory, taken from my experiences with the three girls.

Sarah is a smart girl – far more intelligent than she initially appears. She plays the role of the “ditzy little girl” with aplomb, and half of my friends still refuse to believe that her IQ could possibly break the triple-digit barrier. But when it comes to men, she knows exactly what she’s doing. I’ve seen her destroy several guys (myself included), and I watch her keeping a steady flow of prospects in the pipeline. The guys she dates are good looking and successful—and usually, they fall for her hard.

I believe that deep down, Sarah is a good person who wants to find a deeper happiness than her life today gives her, but as it stands, I’d hate for one of my friends to get caught up with a girl like her. And should you ever find yourself in a situation with a Sarah of your own, its only fair that you understand exactly what’s going on. Personally, I’ve dated two girls like her before, and I was in a wickedly hurtful relationship with one of them.

So let’s see if we can get into Sarah’s head…

The first thing you have to know about her existence is that it’s fairly shallow. Moment to moment, she seeks constant emotional and physical stimulation in the form of drugs, sex, cigarettes, text flirting with guys, etc. And unlike most of us, she’s able to get away with this because, well, she’s a hot girl inNew York Citywho knows how to play the game.

Sarah also likes to party. She’s out two to four nights a weeks, sometimes hitting multiple clubs at once, and she’s always at the best and hottest new club. Promoters love her because she rarely brings guys along, and has a great personality; fun, ditzy, playful, giggly – everything you want in a girl when you’re out at a club.

But when she meets a guy in whom she’s interested, her demeanor changes instantly. First, her voice softens up to something akin to a baby’s cooing and her eyes become doe-like. The innocence comes across as capitulation, and flips a big switch in a man – his desire to take care of a woman.

But she also knows how to turn on the sexy… with a narrowing of the eyes, a crossing of the legs, a little bite of the lip – and she’s attractive enough that few men are going to turn her down. I’ve watched her do it to random guys in clubs, as well as with a friend of mine, just to prove to me that she could.

Guys see her “transform” from fun, wild social girl, to fawning little bunny—and imagine her potential as a sexual mistress. This results in paralyzing crushes.

She goes after bankers and traders whenever possible. It is important for her ego that the men she’s dating have certain qualifications.

And as she starts dating a man, she’s full of push-pull. One morning she’s in his kitchen, wearing his oxford shirt and cooking breakfast for him. She tells him she’ll see him later that night, then flakes out and heads to a club with me, where we’ll dance the night away.

The guy starts texting her… “Baby, where are you?” The next morning, she meekly apologizes, shows up for sex, and pulls the guy deeper into thinking that if he tries just a *little* bit harder, she’ll change for him.

And this is the genius – mad or otherwise – in how she handles a man. She is incredibly compliant and giving when she’s with him, to the point he thinks he “has her.” She is very emotional and “falls in love” quickly; temporary as it may be, the guy starts to believe it too. Her emotions are like a hurricane: as soon as they comes, they can also be gone.

And a guy wants to believe that he’s going to be the one who tames her, that she’ll be his domestic Debbie. Then, once she’s felt that the guy has invested enough into her (and critically, ONLY then) she’ll disappear.

Here’s the funny part her routine works best on the guys with huge egos. The most successful, the best-looking, the ones who eat women for breakfast. She’s sexy enough that she can make them work hard to get her  fancy meals, tables and bottles, whatever she wants, really – and once they’ve invested enough and feel they’ve “won,” it becomes part of their ego that they’re dating the girl who everyone else wants but who no one can have. The moment she pulls away, that massive ego begins to lurch. I’ve watch guys cancel travel plans, leave work early, and go into debt trying to pull this girl back into their world.

Does this lead to good relationships? Absolutely not. It results in fights, guys showing up at her house (and mine) yelling in the street for her, and lots of bad feelings. But it works for her for two reasons.

First, all the drama is essentially emotional stimulation. Whether she’s feeling really good and excited about a guy, or whether he’s blowing up her phone with pleas and grievances, it is making her life interesting.

Secondly, while she is an intelligent girl, she has some *very* deep issues. Insecurities she’s not comfortable sharing with a guy with whom she’s romantically involved. She knows (instinctively) that if she truly opens herself up in that way, she’s putting herself in a position to be hurt. And she’s so insecure about who she really is that she’s just not going to let a guy who’s fucking her have that kind of power over her.

So what’s the lesson here for us guys?

Well, most importantly, do your homework and follow your instincts. A key concept in attraction is investment: the more you invest in something, the more of an emotional attachment you develop for it. And falling in love with Sarah is kind of like buying stock in a promising but volatile tech company if it’s a hot thing that is poised to take off and generate massive returns, you might get emotionally invested, and fail to get out when you should.

Every now and then the company puts out a press release with incredibly good news, but since you’ve never met the management team, you have no way of knowing if it’s accurate. And believe me, if a man is dealing with Sarah on a superficial or ego basis, he definitely hasn’t “met management.”

Perhaps you stated dating a younger woman and had people who knew her tell you to “watch out for her,” but you defended her and said “no, I know her in a way that other people don’t,” or something to that effect. Well, “management” is hidden away in the board room and letting the PR and customer service people do the talking, and you bought into the lines you’re being spoon-fed.

What else? Don’t let your ego get caught up in determining whether she’d be a good girl for you. It is not your job to be her Dad, brother or burly protector. Sarah has people in her life who are looking out for her, and just because you’re fucking her doesn’t mean its your responsibility to save her. Yes, if she sees your interest waning, she’ll work hard to get it back. But if you’re getting any signs that your girl is half-heartedly committed, that her insecurities and/or abilities with men are driving her to seek constant stimulation, then you just have to keep your eyes open. One day, when she’s had enough partying, she’ll find a solid man and latch on tight, and there will be no doubt in his mind (or hers) that she’s in it to win it. But until then, if there’s smoke, there’s probably fire.

The things that drive Sarah are present in everyone’s head. When you’re looking for a girlfriend, its important to be able to see her for who she really is. I’ve been in relationships with girls who I thought were loving, honest people. Then something goes wrong, and all of a sudden I’m seeing parts of Sarah come out. The girl is pushing me, pulling me, and I’m telling myself “wait, this isn’t who she is! She’s the girl I was dating a few months ago… I just need to bring that back out of her.” Problem is, because her perception of me and the role that I play in her life has changed, so has she.

Lessons learned. And hey – if you know yourself and who you are, you know what you’ll accept, what you won’t, and you’ll be able to give yourself fully when the right girl comes along. Click here for more tips.


How To Date A Younger Woman

Dating Tips And Advice For Men

I’ve been hanging out with a lot of younger women (19-23) these days, and I have to say that dating younger women is a BLAST.

I’m attracted to hot younger girls (what guy isn’t?), but I used to think it would be difficult to “relate” to them and connect with them.

Then, I got serious about MASTERING this aspect of the game. I want to share a few things I’ve noticed:

The first thing I’ve noticed about dating younger women is that when you meet them, you need to ground your interest ASAP. Younger girls lack much of the social intuition older girls have. They’re often socially slightly scared of older guys and girls – they’re only recently out of high school or college, where relative age is a BIG DEAL – where dating a guy a few years older than you carries a status that in the real world is totally missing.

Get onto normal conversation and commonalities QUICKLY, and qualify a non-sexual interest in that, even if it’s something dumb like where she’s from, OR she’ll be confused by (and creeped out by) your interest.

Dating Younger Girls

how to date a younger womanThe second thing I’ve noticed regarding dating younger women:

Younger women are lousy at picking up IOIs (Indicators Of Interest), and often fail to see when you’re into them unless you make it pretty obvious. So, be more explicit with your IOIs than you normally would be. Don’t be afraid to FLIRT a bit harder than usual — being playful and a bit cocky, of course.

I used to assume that really hot younger women wouldn’t be into me, and therefore I didn’t escalate the way I should have. It took me a while to figure out that it was quite the opposite, in many cases — these girls thought THEY were out of MY league!

(I come across as a smart and funny guy with a wicked sense of humor — and younger women would sometimes actually think they weren’t “on my level.)

So now, while I’ll tease younger girls, I also make an effort to be NICE to the. (No hard-core qualification.)

Many of them don’t yet have the cynical edge of older women, and if you’re used to building attraction through effortlessly pushing aside their “tests,” you’re going to be in trouble if there are none forth-coming.

The third thing I’ve noticed about dating younger women:

High quality younger girls tend to be heavily idealistic, even if those views seem naive to you. If a younger woman from a privileged background tells you how she’s thinking of going to live in an artist’s commune, or wants to go and join the Peace Corps, rather than cracking up uncontrollably, reward her for that. Encourage her.

If she tells you how she thinks it’s stupid, but still thinks she might be a famous actress one day despite no acting experience to date, don’t laugh in her face, and don’t give her shit for it. Qualify and encourage these.

You might be surprised by how much of your qualification work you’re doing just by being an older, successful guy who’s actually taking her seriously.

Here’s another aspect of dating younger women that I want to share:

Younger (and older) girls respond well to age-specific qualification. Favorable comparison to the other end of the age bracket is effective and consistent. Younger girls will always hear about how I enjoy hanging out with younger girls, because they’re less cynical, more willing to express themselves and live in the moment, and because they’re more idealistic and not embittered.

Obviously, older women will hear about how much I like women with more life experience, etc…

And the final thing I’ve noticed about dating younger women? Well, this is the “big one.” I’ve found that there is an AMAZING technique you can use to “frame” your age as a huge asset and advantage when you are talking to ayounger woman. It’s easy to do, if you know exactly which words to say. Click here for more

Where To Meet The Women

For guys who are easing back into the game after ending a long-term relationship, I recommend online dating as a great starting point. Try setting up an account on match.com, yahoo personals, and craigslist (free). If you’re just trying to get laid, you might try adultfriender.com.

Remember what I said earlier about having pictures of you in a wide variety of contexts? Now is the time to use them. Write an interesting profile and upload those awesome pictures.

(Be sure to proofread your profile carefully before you activate it; if you’re not the greatest with spelling and grammar, have it looked over by a friend who has some writing ability. First impressions are huge, and no one is impressed by a profile that’s riddled with grammatical errors.)

Email all of the attractive women in your search range and see where it takes you. Don’t be surprised if you only get a few replies, or none at all, at first. You need to keep hacking away at it. The reality of online dating is that there are 2-3 times as many guys online as women, and the gals are wading through dozens, sometimes hundreds, of emails. It’s similar to regular dating, to be quite honest.

I also highly recommend that you get out of the house and go to bars and clubs, even if you haven’t been in years, or you dislike those venues. Women in your target range frequent these places, and that means you need to go where they are.

If you aren’t comfortable talking to a woman in a bar, why would she want to go on a date with you? She’s in the bar. You should be there, too. Go talk to her.

To make it easier, I recommend going with friends to the higher-end bars. You know the upscale Irish bar that every sizeable town has? Or the wine bar? Or the martini bar? Go to those places.

Yes, you can go to the crazy, booty shaking clubs also, but start with the venues that are closer to your vibe. I also recommend going on a night when it’s crowded and people are standing everywhere, since this makes it easier to spark up conversations with strangers.

Here’s another tip: go with married friends or couples. Having women in your group, regardless of whether they’re with their boyfriends or husbands, gives you “social proof” in the environment.(Essentially, any woman in your group is “vouching” for you as a cool person, in the eyes of all the other women in the room.)

You can even use your buddy’s girlfriend or wife as your “wing-women.” It can be a lot of fun. Or, have your platonic female friends introduce you to attractive women. (Women love to play “match maker” for a friend.)

Remember, this is a process that begins today, but will take some time and trial and error to perfect. There is no magic bullet to bag a younger gal.

You’re going to get blown off by some, but you’ll also have some fun, encouraging interactions and if keep at it, you’ll start getting phone numbers and lining up dates. Maintain a healthy perspective about the process: have fun first and foremost, and try to get dates second.

Good luck and here’s to you scoring a younger babe, the type your buddies wish they could have a shot at! Click here for tips on how to date young chicks.


The Universal Secret – And Why We Can’t Succeed With Women Without Part 1

Why is it that sometimes we can light up a room, while other times members of the opposite sex turn away from us in disinterest?

Could the answer to all of our “consistency issues” be right under our noses?

I’ll tell you the answer, but I’ll have to explain myself first for it to sink in. The difference between really connecting with people and not – the thing that every “natural seducer” is always doing in spades, without even thinking about it – comes down to simply speaking the universal language.

Cliché tells us that love is the universal language; however, this is only partially true and isn’t helpful for people looking for the translation – the Rosetta Stone – so to speak.

I actually have to thank an old smoking habit for helping me stumble upon it. Back in college, I had the pesky habit of bumming cigarettes. In fact, I did it so much that I got really good at it. I even developed my own little method.

Despite having the best method in the world, it became clear that whether or not I got a cigarette really depended on one thing:

You can try it yourself and get front row seats to the effects. First, go up to 10 people, ask them for a cigarette, and avoid eye contact and look indifferent. Next, go up to another 10 people, ask them for a cigarette – only this time look them directly in the eye and act as though you are in intense pain and that they hold the key to your freedom.

Everyone reading this who’s ever been a smoker is with me on this.

When I look into the eyes of a smoker with a look on my face that he or she can fully relate to – that I really need a cigarette – they feel that same pain as they are reminded of their own times of distress. When they feel that pain and can’t help but want to relieve it in another.

Ages before complex systems of naming and describing objects came into human existence, humans beings were communicating. Although the vast majority of us have a firm grasp over at least one of these systems, all of the communication that matters the most happens in the same way as it has for our entire existence of our humanity.

A quick look at an on-line thesaurus gives us over 30 words for “angry,” but if a 300lb man has the look on his face that says he’s pissed, everyone who gets even the quickest look at him is getting out of his way.

We need language to hammer out the fine details of a business contract—but how many people would actually do business with someone they didn’t trust, who didn’t give them the feeling that they had ulterior motives?

With that in mind, here’s how you always get your openers to “stick:”

The phrase, “you can tell a lot about a man by his handshake” has been around for awhile. More recently though, this has been taken to mean that one should attempt to squeeze another person’s hand as firmly as possible, to show how “confident” they are.

When you greet someone, you can tell a lot about them by their handshake, or more specifically, how they greet you in general. The “firmness” of the greeting, however, isn’t how you can tell (even though a firm handshake will often happen as a byproduct).

You can tell this by looking right at the person to see if his eyes are meeting yours and if he has a look of warmth on his face. If you approach a woman, and they look at you and your eyes aren’t meeting hers (theirs) and you don’t have a look of warmth on your face, she will get the same feeling you get when you’re working with a person that you just don’t feel right about, you just don’t trust, and you ultimately decide not to work with.

Let me make two things clear:

If you’re thinking about your “opener” when you approach a woman, or maybe just feeling shy, you will not be looking into her eyes, you will not have a warm expression on your face, and she’ll get that feeling that no human likes to feel.

If you start thinking about what to say during a conversation, or question whether or not she likes you, your eyes will drift, your face will become expressionless, and she will definitely get that feeling.

Plus there’s one more important factor to consider:

Women are much better at feeling this stuff than guys, and herein lies the apparent solution, and also the new problem.

On the one hand – success in communication, in being charismatic or a “natural,” lies in your ability to express emotion vividly on your face, and in turn make others feel that emotion. Without that, we’re merely self-aware computers exchanging information. And the last thing a woman wants when she goes out is to exchange information. She wants to feel.

On the other hand, it’s never quite that simple.

Human beings, especially women, have a keen intuition for when someone has their own self-interests in mind, rather than hers. It’s the same as when you just know that a bad salesman has his commission in mind as he’s talking to you.


Challenges and Solutions For Men Who Want to Date Younger Women By Vin DiCarlo

The teaching of seduction, in the opinion of renowned dating coach Vin DiCarlo, is in need of an overhaul. His system, known as “DiCarlo DiClassified,”  isn’t about canned routines and memorizing lines and patterns. He says he teaches his students (which include many older men) “applied seduction.” He believes that proper training has to be hands-on and done in real time, to replicate the interactions and energy of an actual pickup. “Imagine soccer practice was just some coaches talking in front of a classroom, versus a team that practices and runs and shoots on the goal and actually does different drills,” he says. “It’s a world of difference.” Visit his website for more information on his products and his highly popular workshops.

When my instructors and I train men at our seminars, much of what we do is designed to remove the limiting beliefs guys have.

We’ve heard it all.

Girls only go for good-looking guys…you need to be rich…you need to be taller than her…you’ve got to have a cool car…Asian guys can’t be good with pickup…the list is endless. One of the most common (and untrue) is, “I’m too old for younger women.”

The problem with limiting beliefs is that they are EXTREMELY de-motivating, to the point where you don’t want to even try. And you tend to create your own reality.

When guys think “all the women in nightclubs are shallow,” I can pretty much guarantee they’re only going to meet shallow women when they go to clubs. One night, I was at a club with a guy who had this limiting belief, and he was shocked when I met one of the most down-to-earth, genuine, and beautiful women I’d ever come across. She had even made her dress by hand, in-between volunteering at the local animal shelter. True story!

Anyway, I want to make the point that good game overcomes any boundary, and we can shatter your limiting beliefs in minutes when you see what good game can actually do.

At the very minimum, you need to be OPEN to the idea that you’ve had it wrong up until this point— that you actually could be dating young, hot and amazing women right now, if you just knew how.

Be open to the possibility that it is actually possible. Imagine you are a white canvas, with no paint on it yet.

So in this article, I want to share with you some of my own methods for becoming better at approaching, talking to and dating younger women.

Let’s get to it…

The Mindset

The first and most important mindset is that women like older men.

Over the past 200-plus years, theUnited Statesgovernment has been taking statistics for the age of couples getting married. Every year, there is a slightly wider gap between the ages of women and men who marry each other. That’s right; women have always gone for older men.

There are evolutionary reasons for this.

Women are programmed to seek security and safety, which provide the best means to raise a child, and it’s a safe bet that an older man will have increased world knowledge, and other important assets including personal skills and greater life experience.

Society seems to force the view that it’s older men who are chasing younger women, and that may be true to some extent, in more cases it’s the women who are looking to date older men.

The second part of the proper mindset is knowing that if you dedicate yourself to pickup and really get into it, within two years you will be having more fun with women, and enjoying more sex than most guys get in their entire lifetime. The average guy only has sex with 4-7 women in his entire lifetime, although that’s certainly not the story that the media seems to push onto guys.

That means you can be a virgin at 50, and as long as you’re able to fight through your  internal barriers, change your beliefs and ideas, and take action, within a few years (or even months) you can have a lifetime worth of fun.

The key idea is to get started straight away, and lose the EXCUSES.

Treat the next few months as practice, and tell yourself that it will be a fun learning experience. Don’t ever think that it’s “too late,” or that you’ve struggled with women for too long for you to make a dramatic change.

If you have the mindset that you still have plenty of time left—and the truth is, you do—you are likely to take action and feel less guilty and filled with regret (big energy killers). You’ll be more relaxed, and you’re more likely to stay motivated. On the other hand, if you feel anxious and urgent because you “need to make up for lost time,” women are going to smell that desperation like cheap cologne.

Some Real Techniques:

1. Convey Youth

How you convey your age is more important than the number of years you’ve been on this planet.

By this, I mean be happy, have a youthful smile, and enjoy life.

And certainly look at your jeans. (Yes, I’m serious!)

In fact, go and look at some new jeans this week. I always see older guys wearing totally unfashionable jeans, and it’s one of the most obvious indicators that they have an old, out-of-touch mentality.

Also take a cold, hard look at your hairstyle and wardrobe, and look to update them a bit.

If you are happy, carefree, and loving life—and your wardrobe and personal style convey a youthful, fashionable edge—this is bound to make younger women notice.

2. Be Fun

I often coach older guys who are a bit too serious.

Picture four young women out on Friday night, having a good time, relaxing after a big week at work. They just want to kick back and have fun with a few drinks. If a guy starts talking with them about serious topics that lower their energy level, it’s just not going to fly.

Women generally like older guys because they provide much more interesting conversation, and because they’re not predictable and one-dimensional like younger guys often are. The typical 25-year-old woman is more emotionally mature than the guys her age, and for this reason, she often finds herself more intrigued by older men.

But there is a time and a place for being serious. Imagine what it feels like when you go from working hard at your job for months on end, and then taking a holiday and kicking back on a beach. This is the laidback, carefree type of energy you want to bring to your interactions with younger women.

If you are having trouble lightening up and chilling out when you get involved in conversations with women, take a closer look at your reality and your lifestyle. If your reality and lifestyle are completely filled with work and seriousness, then it can be pretty difficult to instantly switch into “fun” mode when you’re out meeting women.

“Serious” guys tend to watch serious movies and television shows (including a lot of TV news and politics, which can be quite depressing), and listen to music that isn’t in tune with the tastes of the younger generation. I suggest you switch up the types of shows, movies and music that you normally feel comfortable with.  Try some TV shows like “Scrubs,” “Curb Your Enthusiasm,” and “The Office,” which aren’t particularly deep or meaningful but are laugh-out-loud funny.  Buy some magazines that are playful and fun. Listen to some music that is new and maybe a little trashy.

This also gives you fun conversational topics to talk to women about. That hot 25-year-old babe at the bar might know a surprising amount about politics, but that doesn’t mean she wants to talk about it when she’s unwinding with a few drinks.  Save the deeper discussions for once you’re dating her. Her first impression of you should be fun, playful and youthful.

Some guys need to make a concerted effort to add some light stuff into their reality, so that being playful and relaxed around women isn’t such a challenge.  When you talk to your friends, make an effort to not dwell on the serious stuff, and get in the habit of just being able to talk about stuff that is not that important and does not matter in the big picture of things.

3. Go Out

As guys get older, their social circles tend to shrink. Your friends get married, have kids, and are immersed in their own lives. Or maybe you’ve moved recently and haven’t developed much of a social scene in yournew city. Perhaps you just don’t go out much anymore, because you feel a little too “old” to be hanging around at the bars and clubs like you used to. This may seem obvious, but you must get out of the house and make an effort to socialize. Maybe combine your socializing with an interest or hobby. Personal development groups always seem to be filled with attractive women.

If you’ve always been shy, then it’s time to shake that off and become more social. Make it one of your goals to make at least two people feel good about themselves, every week. This will lead to a multitude of friends, and people liking you.

Break any patterns of judging people, or staying in your shell, and make an effort to say hello and make friendships. You’d be surprised how easy it is to do once you get started.

Reprogramming Your Mindset & Being the Man She Wants Part 2

Click here for Part 1…

There is a proper time and place for talking to her about changing jobs, and providing her with thoughtful, constructive advice. She’ll need these things from you, too, and she’ll want this advice and guidance if you’re an older guy who is wiser about the ways of the world.

But never sound like you’re dismissing her problems as insignificant, and don’t attempt to give advice when she’s in a highly emotional state. Just provide comfort. Soothe her. Let her calm down on her own. Accept these moments as par for the course, especially when you’re dating a younger woman.

I do need to mention, if you find yourself involved with a “drama queen” who is having these outbursts on a daily basis, I suggest you kick her to the curb. Occasional mood swings are to be expected.

As men, it’s impossible for us to fully understand the emotional swings of women—especially the younger ones. You can’t rationalize them. What you can do is learn to master these situations and be the “rock” she needs.

Imagine her emotions as turbulent waves. You are the shoreline which those waves crash against…and as long as you stand firm, the waves will always subside eventually.

Whether you’ve been dating her for two weeks, or you’ve been married to her for five years, she’ll always have a subconscious need to test you from time to time. Her moments of “drama” are all about seeking reassurance that you are the rock she needs to feel safe and secure.

Women also seek reassurance through jealousy. I’ve dated some incredibly jealous women (and eventually broke up with them due to it). But along the way, I came to understand how to deal with it.

They’ll test you this way, and they’ll be sneaky. They’ll ask an innocent-sounding question that is actually an accusation, intended to make you reveal more information than you should.

Never fight fire with fire. Never try to explain yourself out of a silly accusation. And never dismiss her jealous feelings as if they’re petty and ridiculous. (Which they usually are, but that type of response from you only adds fuel to the fire.

Just maintain your cool and deflect it—as if cheating on her, or flirting with another woman, never even OCCURRED to you.

Here is an example of an actual conversation I had with a 21-year-old former girlfriend of mine. I had gone out to a bar with some buddies of mine the night before. (Whenever I date a woman, I make it clear to her up-front that I enjoy having a “guy’s night out” sometimes, and this is not something I’m willing to give up for the sake of a relationship.)

Most girls I’ve dated have absolutely no problem with me going out with the boys. They don’t bust my balls about it, and I don’t give them a hard time if they ever want to spend time with their girlfriends. But this particular girlfriend, after a few months of dating, was starting to have issues if I went out without her—and now she was going to “test” me.

Women are notorious for this. They’ll ask you something that sounds harmless, but it’s actually a “baiting question” designed to make you reveal more information than she should—which will then give her the go-ahead to drag you into an argument.

First, I’ll show you the wrong way to handle it:

HER: So, did you have fun with your friends at the bar last night?

ME:  Yeah, it was okay.

HER: I’m sure there were a lot of beautiful girls there. Did you talk to any?

ME: (sarcastic) Yeah, I was hitting on girls all night and I got a bunch of phone numbers. No, I didn’t talk to any girls. And if I did, so what? What’s wrong with having a friendly conversation with someone at a bar?

HER: Look, I know how men are. If you ever cheat on me, just tell me, okay? I just want you to be honest.

ME: I’m not cheating on you! Why are you so damn insecure?

(And the argument escalates…) 

Now, here’s the proper way to handle it: be completely calm and don’t take the bait.

HER: So how was last night? Did you talk to any girls?

ME: I was busy talking to my friend John. He needed my advice on some business stuff. So what did you end up doing last night?

(Change the subjectas if talking to other girls last night at the bar never even occurred to you.)

The bottom line is that women, in general, are needy. They crave reassurance. I don’t care if you’re dating a 40-year-old CEO or a 22-year-old stripper; the underlying programming is the same. They are jealous. They will get emotional (and at times, completely illogical), and they’ll test you to get confirmation that you’re the MAN they need not a weak, emotional, overly sensitive wimp who makes her question the relationship and your ability to make her feel secure.

 

 

Why It’s Natural For Men To Prefer Younger Women

Why Older Guys Love Younger Women

Hello, this is dating instructor Dean Cortez. If you’re like most guys and you’d rather be attracting and dating scorching-hot younger girls — and you DON’T want to date bitter single mothers, angry feminists, or girls who come with way too much baggage — the first and most essential thing to remember is that females actually have a preference for older guys.

(By the way, you can learn precisely how to become the older man that younger women desire by visiting our How To Date Younger Women site.)

Over 200 years ago, the US government started recording statistics for the ages of people that were getting married. Each year, there is a wider gap between the ages of men and women who marry each other.

Essentially, the average age difference between guys and their wives continues to expand.

Indeed, when men get married for the SECOND time, they marry women who are 10 years younger, on average.

How To Get A Younger Woman

men prefer younger womenHere’s something else to ponder: in twenty percent of these second marriages, the man is over 20 years younger than his companion.

{A woman who is twenty years younger?? Oh no! The “Femi-Nazis” get enraged when they hear this! They will declare that it’s not right! Abnormal!

But the funny thing is, no one minds if a super-successful or famous guy marries a hottie who is way younger than he is.

Howbout Donald Trump. Have you seen how beautiful his wife is? They had a baby not too long ago, and they still seem totally happy…

Another example is the actor Michael Douglas. He is still married to the gorgeous (and much younger) Catherine Zeta-Jones — and in fact, if these unions were purely about cash and fame, they would never last. But in a lot of examples like these ones, they do.

I could give you a ton of other examples. This has been true all throughout history. This double standard has come about only in modern times — that it’s fine for a successful older guy to be with a much younger spouse, but it’s for some reason wrong or inappropriate for the common guy to pursue this route.

So why, exactly, do older guys have such a powerful inclination to be with a younger mate? Well it actually goes much deeper than him simply wanting a young babe with a firm body. The deeper reasons are rooted in our biology; men are hard-wired to want a woman who is in good physical shape and is youthful and fertile, who has the best chance of bearing his children and carrying on his genetic legacy.

In addition, it’s not only about sex and procreation. According to studies, it’s been demonstrated that a younger partner can quite literally increase a man’s life span. In a sense, her youth is “contagious” and will keep her husband active (and not just in bed!)

In essence, the longing to date younger women is a natural, healthy desire.

If you’d like to make yourself powerfully fascinating to younger women, I have a technique that I want to explain to you. This secret trick is based on female psychology and its effects are very powerful. Do not tell women about this flirting move because they will say it’s devious and scheming – but there is no question that it works!

Would You Rather Be Dating A Younger Woman?

Tips On How To Date Younger Girls

Hello, this is dating instructor Dean Cortez. If you’re like most guys and you’d rather be attracting and dating scorching-hot younger girls — and you DON’T want to date bitter single mothers, angry feminists, or girls who come with way too much baggage — the first and most essential thing to remember is that females actually have a preference for older guys.

(By the way, you can learn precisely how to become the older man that younger women desire by visiting our How To Date Younger Women site.)

Over 200 years ago, the US government started recording statistics for the ages of people that were getting married. Each year, there is a wider gap between the ages of men and women who marry each other.

Essentially, the average age difference between guys and their wives continues to expand.

Indeed, when men get married for the SECOND time, they marry women who are 10 years younger, on average.

Here’s something else to ponder: in twenty percent of these second marriages, the man is over 20 years younger than his companion.

{A woman who is twenty years younger?? Oh no! The “Femi-Nazis” get enraged when they hear this! They will declare that it’s not right! Abnormal!

Tips And Advice On Dating Younger Women

date a younger womanBut the funny thing is, no one minds if a super-successful or famous guy marries a hottie who is way younger than he is.

Howbout Donald Trump. Have you seen how beautiful his wife is? They had a baby not too long ago, and they still seem totally happy…

Another example is the actor Michael Douglas. He is still married to the gorgeous (and much younger) Catherine Zeta-Jones — and in fact, if these unions were purely about cash and fame, they would never last. But in a lot of examples like these ones, they do.

I could give you a ton of other examples. This has been true all throughout history. This double standard has come about only in modern times — that it’s fine for a successful older guy to be with a much younger spouse, but it’s for some reason wrong or inappropriate for the common guy to pursue this route.

So why, exactly, do older guys have such a powerful inclination to be with a younger mate? Well it actually goes much deeper than him simply wanting a young babe with a firm body. The deeper reasons are rooted in our biology; men are hard-wired to want a woman who is in good physical shape and is youthful and fertile, who has the best chance of bearing his children and carrying on his genetic legacy.

In addition, it’s not only about sex and procreation. According to studies, it’s been demonstrated that a younger partner can quite literally increase a man’s life span. In a sense, her youth is “contagious” and will keep her husband active (and not just in bed!)

In essence, the longing to date younger women is a natural, healthy desire.

If you’d like to make yourself powerfully fascinating to younger women, I have a technique that I want to explain to you. This secret trick is based on female psychology and its effects are very powerful. Do not tell women about this flirting move because they will say it’s devious and scheming – but there is no question that it works! This secret of being with younger women is included in our FREE book which you can grab below… Click here

Live A Rockin’ Lifestyle Part 2 by Lance

As a kid, Lance says he was the “prototypical skinny, Dungeons & Dragons playing nerd—totally unpopular in high school.” He then discovered sports and dedicated himself to athletics and fitness. In college, he joined the rowing team and competed successfully at the collegiate and national level. Realizing that he had a talent for leading and communicating with people, Lance then became a crew coach.

He also decided to use these skills to branch out into coaching men in a different area: achieving confidence and success with women. He is the co-author of  www.honeyandlance.com, a popular blog about dating, relationships, sex and life.

Lance decided to get serious about improving his own skills with women after reading “The Game,” the best-selling book by Neil Strauss. It prompted him to immerse himself in learning the art of “pickup” and becoming what he calls a “social artist.”

This launched him on a journey of discovery about women, dating, attraction, and the nature of being a true man in today’s world. His goal is to live a life of passion and adventure, and have deep and meaningful relationships with all those around him.

Click here for the Part 1.

* * * * *

Elevate Your Style. Just like having a cool haircut, you want to dress well and wear stylish, fitted clothes. If you’re a kick-ass professional dude, wear killer suits, take pictures of yourself in your good threads, and put them online.

Every guy should have a look, part of which is based on your body shape and facial structure, but also based on your attitude.

If you’re a VP of a company, wear the nice suits, but also get laid-back clothes like quality jeans, t-shirts, and button downs.

If you’re able to invest some money in your appearance and this is one investment that always pays big dividends don’t be afraid to completely update your wardrobe.

You’re going after younger hotties, so you have to play the game at their level.

Just make sure your style and look need to be congruent with your personality and your body shape. (If you’re a pudgy executive, it’s not going to work if you dress like a rock star.)If you try a look that doesn’t fit with your real personality, you’ll be sniffed out immediately as a fake.

If you’re doing the online dating thing, a great strategy is to put pictures of yourself in those killer suits, next to the ones of you hiking or kayaking inColorado, next to the ones of you out for drinks with your friends and having fun. You’re painting a picture of a complete lifestyle and showing yourself as a fully realized, fun and successful guy. This will give you an edge on the competition.

Travel & Adventure. Older men generally have the means to travel at least once in a while, and travel means worldliness and adventure. This is very attractive, and it’s one of the top things younger women are looking for. If you haven’t done any traveling at your age, you’re way behind the curve and you need to start taking trips immediately.

Explore theUS, go to Vegas, go to NYC. Check out some of the amazing parks. Explore. Then plan some trips overseas Europe, the Caribbean andSoutheast Asia.

Take tons of pictures and put them online. You want to project yourself as an adventurer, a man of the world, a guy who is cultured and experienced. Not only is this good for your soul, but it gives you tons of stuff to talk about on dates.

That young hottie you meet on a date has likely been toLondonandFrance, or maybe spent a summer backpacking around some foreign circuit, and you’re going to get major points for connecting with her on that level. A well-traveled man is attractive to women.

Passions and Hobbies. Besides work, what else do you have going for you? What are you really passionate about? Women want to know. It could be cars, motorcycles, surfing, writing, triathlons, diving, camping, traveling whatever. Have passions and live those passions. Passionate men are exceptionally attractive, and women will always ask about what you do on the weekends. I always emphasize the personal projects I work on after hours, because those define me better than my day job.

Music. Music is a smaller detail, but it’s something that can connect you wonderfully with younger women. If she’s a decade younger than you, she’s going to listen to different music. Are you familiar with Chevelle, Coldplay, Incubus, Jay Z, Blink 182, John Mayer, Beastie Boys, Tupac, Tool, or Jack Johnson?

If not, spend some time listening to the popular artists of the moment and become familiar with them. Even if you hate Tool, watch some of their videos on Youtube and form an opinion. Then find some tunes you do like and get into it. (You might be surprised by how much you like some of the new stuff.)

Music comes up all the time in conversation with women, and on dates, and it will be challenging for her to relate to you if the only bands you talk about are Led Zeppelin, Dylan, and the Stones.

Good musical taste marks you as a cool guy who’s “with it.” If you’re with it, the younger girls will begin to see you as a prospect. Combine this with your fitness, cool haircut, and killer threads, and you’ve got a winning combination.

Important tip #1: It’s extremely important to establish common ground with a younger woman. One of the big mistakes older guys make is that they don’t take the time to connect with her on her level. A 27-year-old woman is having a different life experience than a 45-year-old guy, but if she’s reasonably intelligent and sophisticated, there will always be subjects you can discuss with equal enthusiasm.

It’s up to you to find, and embrace, the commonalities. Some of the ways are through passions, hobbies, travel stories, and music. Once you’ve established common ground, your age becomes irrelevant because you’re relating to each other.

Important tip #2: Even if you’re 45, you don’t have to act like a middle-aged man, or fulfill any of those stereotypes. Much of being successful with younger women is your attitude. You want to be youthful and project youthful qualities: enthusiasm, fun, passion, excitement about what’s on your horizon.

At the same time, you want to emphasize all the good qualities that an older guy possesses such as maturity, high emotional intelligence, worldliness, and an overall sense of security and stability.

When it comes to upgrading your lifestyle, it’s an ongoing process. You’re not going to achieve it by next week. If you’re significantly overweight, it’s going to take a year or more of gym work to really get fit. Same thing if you’ve never traveled. This is a journey, so be patient and have fun.

Now that we’ve covered lifestyle, how do you actually meet the younger babes? I’m going to suggest a two-pronged attack. Click here for more tips on how to date young girls.